Tidbit: 10 Reasons For Retaining Loyal Clients

Too often small professional service firms are focusing on growing their businesses and often neglect their current customers. Here are some pointers that will grow your businesses through leveraging:

•    Gather feedback. Through telephone call, lunch or a more formal method such as surveys.
•    Thank clients for referrals. Send handwritten notes.
•    In your regular newsletters offer tips and how to’s .
•    Hold client appreciation days such a cocktail party, seminar or visit to an interesting local
•    Feature a client of the month in your marketing communications materials. Everybody loves to be recognized and acknowledged.
•    Launch a blog – focusing on issues effecting your client or industry.
•    Be innovative – think of ways of improving client relationships.
•    Form a client advisory board and ask for feedback on a new service that your organization maybe planning.
•    Return client calls within 24 hours or sooner!
•    Ask for feedback to improve your services

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