Five Rules Of Telephone Pitching to Reporters

First of all make sure you have done your homework when pitching to reporters:

1. Make sure you have all the background information at your fingertips.

2. Make your first pitch a good one. First impressions count.

3. Do your due diligence. Get the reporters/writers name right.

4. Make sure you know when the reporter's deadline is.

5. Be concise with your telephone pitch. Don't leave long voice mails.